Thomas, Diane L. (Clark), 1975

File — Box: 39, Folder: 12

Staff Only

Scope and Contents

"The Word 'Folklore' in Advertising"--The author defines the world "folklore" and discusses the use of it in contemporary advertising and journalism. Illustrations and examples included.

Dates

1975

Conditions Governing Access

Twenty-four hour advanced notice encouraged. Materials must be used on-site. Access to parts of this collection may be restricted under provisions of state or federal law.